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How To Start Local Tour Packages With Less Than $100

Local Tour Packages


Starting a business can be challenging, especially with a limited budget. However, if you’re passionate about travel and know your local area well, you can create local tour packages with less than $100. This guide will walk you through the steps to start your venture effectively and affordably.

local tour packages
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Table of Contents

  • Introduction
  • Understanding Local Tour Packages
  • Planning Your Local Tour Package
  • Budget-Friendly Tips
  • Creating an Engaging Itinerary
  • Marketing Your Tour Package
  • Leveraging Customer Feedback
  • What are the 4 types of tour packages?
  • What is a local package tour?
  • What is regular tour package?
  • What is tour package pricing?
  • Conclusion

Understanding Local Tour Packages

First, it’s essential to understand what local tour packages entail. These packages include tours and activities within a specific region or city. They are designed to offer unique experiences to tourists and locals alike. By focusing on local attractions, you can keep costs low and provide valuable insights to your customers.

  • Definition and Purpose: Local tour packages bundle local attractions and activities to offer a comprehensive experience.
  • Target Audience: Tourists and locals seeking unique, authentic experiences.
  • Benefits: Affordable, personalized, and intimate knowledge of the area.

Planning Your Local Tour Package

Next, thorough planning is crucial. Start by identifying the key attractions in your area. Then, create an itinerary that highlights these spots. Remember to consider the logistics, such as transportation and timing. Additionally, ensure that your tours offer something unique to stand out from competitors.

  • Research: Understand what makes your area special. What are the hidden gems?
  • Logistics: Plan the routes, transportation (if needed), and time management.
  • Permits and Regulations: Check if you need any permissions or licenses.

Budget-Friendly Tips

Even with a tight budget, you can still deliver an exceptional experience. Here are some tips to keep costs down:

  • Leverage Free Attractions: Many cities offer free attractions or events that you can include in your tours.
  • Partner with Local Businesses: Form partnerships with local businesses for discounts or collaborations.
  • DIY Marketing: Use social media and free online tools to market your tours.
  • Use Personal Resources: Utilize your own vehicle, knowledge, and network.
  • Group Discounts: Negotiate group rates for paid attractions or activities.

Creating an Engaging Itinerary

An engaging itinerary can make or break your tour package. Focus on creating a seamless and enjoyable experience.

  • Variety: Mix historical sites, cultural experiences, and local food spots.
  • Storytelling: Incorporate interesting stories or facts about each location.
  • Interactive Elements: Include activities where participants can engage directly.

Marketing Your Tour Package

Effective marketing is vital to attract customers. Utilize social media platforms to reach a wider audience. Additionally, create engaging content that showcases the unique aspects of your tours. Encouraging reviews and testimonials from early customers can also build trust and attract more bookings.

  • Social Media: Regularly post engaging content on platforms like Instagram, Facebook, and Twitter.
  • Website and Blog: Maintain a professional website with a blog that offers travel tips and highlights.
  • Local SEO: Optimize your website for local search to attract nearby customers.
  • Email Marketing: Collect emails and send newsletters with updates and special offers.
  • Influencers and Bloggers: Collaborate with local travel bloggers or influencers for promotion.

Leveraging Customer Feedback

Feedback is crucial for improving and expanding your services.

  • Surveys: Conduct post-tour surveys to gather feedback.
  • Online Reviews: Encourage satisfied customers to leave reviews on platforms like TripAdvisor and Google.
  • Adapt and Improve: Use feedback to make necessary adjustments and improvements.
local tour packages
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What are the 4 types of tour packages?

When it comes to tour packages, there are several different types that cater to varying preferences and needs of travelers. Here are four common types of tour packages:

1. Independent Tour Packages

Description: Independent tour packages provide travelers with the flexibility to explore destinations on their own, while still offering the convenience of pre-arranged services. These packages typically include accommodation, some meals, and a basic itinerary, but allow for a lot of personal freedom.


  • Flexibility in daily activities.
  • Pre-booked accommodations and some transport.
  • Option to join guided tours or explore independently.

Ideal For:

  • Experienced travelers who prefer to explore at their own pace.
  • Individuals or small groups who want a mix of structure and freedom.

2. Group Tour Packages

Description: Group tour packages are designed for travelers who prefer a structured itinerary and enjoy the company of other travelers. These packages usually include transportation, accommodation, meals, and guided tours.


  • Fixed itinerary with scheduled activities.
  • Professional guides and tour managers.
  • Group transportation (e.g., bus or van).

Ideal For:

  • First-time travelers or those visiting unfamiliar destinations.
  • People who enjoy socializing and meeting new people.
  • Travelers who prefer a hassle-free experience with everything organized.

3. Special Interest Tour Packages

Description: Special interest tour packages focus on specific themes or activities, catering to travelers with particular interests or hobbies. These can include cultural tours, adventure tours, culinary tours, wildlife safaris, and more.


  • Themed itineraries centered around a specific interest.
  • Expert guides with specialized knowledge.
  • Activities and excursions tailored to the theme.

Ideal For:

  • Enthusiasts and hobbyists looking for in-depth experiences.
  • Travelers seeking unique and niche travel experiences.
  • Groups with a shared interest or purpose.

4. All-Inclusive Tour Packages

Description: All-inclusive tour packages offer a comprehensive travel experience, covering almost all expenses upfront. These packages typically include airfare, accommodation, meals, drinks, activities, and sometimes even tips and taxes.


  • Upfront payment covering most travel costs.
  • Comprehensive itineraries with a variety of activities.
  • Luxurious or high-end accommodations and services.

Ideal For:

  • Travelers seeking a hassle-free vacation without worrying about additional expenses.
  • Families, couples, or groups looking for a relaxing and worry-free experience.
  • Travelers who prefer to have all aspects of their trip planned and paid for in advance.

Each type of tour package offers unique benefits and caters to different travel styles and preferences. By understanding the distinctions, you can choose the one that best fits your travel needs and interests.

What is a local package tour?

A local package tour is a travel arrangement that focuses on exploring a specific local area, city, or region. These tours are designed to provide an immersive experience of the local culture, history, and attractions, often with the guidance of local experts or tour guides. Here’s a detailed breakdown of what a local package tour entails:

Features of a Local Package Tour

  1. Focused Destination:
    • The tour is confined to a particular locality, such as a city, town, or region, allowing for in-depth exploration of the area.
  2. Guided Tours:
    • Typically includes guided tours led by local experts who provide insights into the area’s history, culture, and attractions.
  3. Local Attractions and Activities:
    • Emphasizes visiting prominent local landmarks, historical sites, cultural venues, and other points of interest.
    • May include activities such as walking tours, museum visits, local food tastings, and participation in cultural events.
  4. Cultural Immersion:
    • Offers opportunities to experience the local way of life, including traditional customs, food, music, and festivals.
    • Often involves interaction with local communities and artisans.
  5. Convenient Arrangements:
    • Includes pre-arranged services such as transportation, accommodation, meals, and entry fees to attractions, providing a hassle-free experience for travelers.
  6. Small Group Sizes:
    • Usually conducted in small groups to enhance the personalized experience and allow for better interaction with the guide and other participants.

Benefits of a Local Package Tour

  • In-Depth Knowledge:
    • Gain comprehensive knowledge about the local area from experienced guides.
  • Convenience:
    • Eliminates the need for extensive planning, as the tour operator arranges most details.
  • Unique Experiences:
    • Access to exclusive or lesser-known attractions and activities that may not be easily discovered by independent travelers.
  • Cost-Effective:
    • Bundled pricing often makes these tours more affordable compared to organizing each element independently.
  • Cultural Understanding:
    • Enhanced appreciation and understanding of the local culture and heritage through direct engagement.

Examples of Local Package Tours

  1. Historical City Tours:
    • Exploring historic districts, monuments, and museums in cities like Rome, Kyoto, or Cairo.
  2. Culinary Tours:
    • Sampling local cuisine, visiting markets, and taking cooking classes in places like Bangkok, Barcelona, or New Orleans.
  3. Adventure and Nature Tours:
    • Hiking, biking, or wildlife watching in national parks or scenic areas like the Rocky Mountains, the Lake District, or the Amazon rainforest.
  4. Cultural and Festival Tours:
    • Participating in local festivals, arts, and crafts workshops in regions known for their vibrant cultural heritage, such as Rajasthan, Bavaria, or Bali.

Ideal For

  • Travelers with Limited Time:
    • Those who have a short vacation period but want to make the most of their visit.
  • First-Time Visitors:
    • Individuals unfamiliar with the area who wish to gain a thorough introduction.
  • Cultural Enthusiasts:
    • People interested in experiencing the local way of life and learning about the area’s traditions and history.
  • Budget-Conscious Travelers:
    • Those looking for a cost-effective way to experience a new place with most expenses covered upfront.

In summary, a local package tour is an excellent way to explore a specific area comprehensively, offering a blend of convenience, cultural immersion, and expert guidance.

What is regular tour package?

A regular tour package is a pre-arranged travel itinerary offered by tour operators that includes essential components of a trip, such as transportation, accommodation, meals, and guided tours. These packages are designed to provide a convenient and comprehensive travel experience, typically focusing on popular destinations and attractions. Here are the key features and benefits of regular tour packages:

Features of a Regular Tour Package

  1. Pre-Planned Itinerary:
    • The tour package comes with a fixed itinerary that outlines daily activities, including sightseeing, excursions, and free time.
  2. Inclusions:
    • Transportation: Includes flights, train rides, or bus transfers as needed.
    • Accommodation: Pre-booked stays in hotels, resorts, or other lodgings.
    • Meals: Often includes breakfast and some other meals (e.g., lunch or dinner).
    • Guided Tours: Professional guides lead tours to major attractions and points of interest.
  3. Group Travel:
    • These tours are often conducted in groups, which can range from small intimate groups to larger groups depending on the tour operator.
  4. Popular Destinations:
    • Focuses on well-known and frequently visited tourist spots, ensuring that travelers see the highlights of the destination.
  5. Standardized Services:
    • Offers a consistent level of service, with set expectations for accommodations, dining, and transportation.

Benefits of a Regular Tour Package

  • Convenience:
    • Simplifies travel planning by bundling all major components into one package, saving time and effort.
  • Cost Savings:
    • Often more affordable than booking each element separately due to the bulk purchasing power of tour operators.
  • Expert Guidance:
    • Access to knowledgeable guides who provide insights and information about the destinations visited.
  • Social Experience:
    • Opportunity to meet and travel with other people, fostering a social and communal experience.
  • Reliable and Safe:
    • Ensured by the tour operator, who handles logistics, accommodations, and itinerary details, reducing the risk of travel mishaps.

Types of Regular Tour Packages

  1. Classic Sightseeing Tours:
    • Focus on visiting major landmarks and attractions in a destination. For example, a European highlights tour covering cities like Paris, Rome, and Berlin.
  2. Cultural Tours:
    • Emphasize cultural experiences, such as visiting historical sites, museums, and attending local performances. For instance, a tour of ancient Egypt or a cultural immersion trip to Japan.
  3. Adventure Tours:
    • Include activities like hiking, biking, or water sports. Examples are a trekking tour in the Himalayas or a safari in Africa.
  4. Leisure Tours:
    • Aim at relaxation and enjoyment, often including beach resorts, cruises, and spa visits. For example, a Caribbean cruise or a resort stay in Bali.

Ideal For

  • First-Time Travelers:
    • Those new to international travel or visiting a destination for the first time.
  • Busy Individuals:
    • Travelers who prefer a hassle-free vacation with all details pre-arranged.
  • Families:
    • Families looking for a convenient way to travel together without the stress of planning.
  • Senior Travelers:
    • Older adults who appreciate structured itineraries and guided tours.

Example Itinerary of a Regular Tour Package

Destination: Italy (8-Day Tour)

  1. Day 1: Arrival in Rome
    • Transfer to hotel
    • Welcome dinner
  2. Day 2: Rome Sightseeing
    • Visit the Colosseum, Roman Forum, and Vatican City
    • Guided tour of St. Peter’s Basilica
  3. Day 3: Rome to Florence
    • Travel by train
    • Walking tour of Florence, including the Duomo and Ponte Vecchio
  4. Day 4: Florence and Pisa
    • Excursion to Pisa to see the Leaning Tower
    • Free time in Florence
  5. Day 5: Florence to Venice
    • Travel by train
    • Evening gondola ride
  6. Day 6: Venice Sightseeing
    • Visit St. Mark’s Basilica, Doge’s Palace, and Rialto Bridge
    • Free time to explore
  7. Day 7: Venice to Milan
    • Travel by train
    • Guided tour of Milan, including the Duomo and Sforza Castle
  8. Day 8: Departure from Milan
    • Transfer to the airport

In summary, a regular tour package offers a structured and comprehensive travel experience, making it an ideal choice for those seeking convenience, value, and the assurance of a well-planned itinerary.

What is tour package pricing?

Tour package pricing refers to the total cost a traveler pays for a bundled set of travel services, which typically includes transportation, accommodation, meals, guided tours, and sometimes additional services like entrance fees to attractions, travel insurance, and airport transfers. The pricing of a tour package is influenced by various factors, and tour operators often structure their pricing to cater to different market segments and preferences. Here’s a detailed look at how tour package pricing is determined and what it usually includes:

Components of Tour Package Pricing

  1. Transportation Costs
    • Airfare: Cost of flights to and from the destination.
    • Local Transport: Costs for buses, trains, taxis, or car rentals used during the tour.
  2. Accommodation Costs
    • Hotel Rates: Cost of staying in hotels, which can vary based on the quality and location of the hotel.
    • Lodging Alternatives: Costs for other types of accommodation such as hostels, resorts, or vacation rentals.
  3. Meal Costs
    • Included Meals: Costs for meals provided during the tour, such as breakfast, lunch, and dinner.
  4. Tour Guide and Service Fees
    • Guided Tours: Fees for professional tour guides who lead the group.
    • Service Charges: Fees for travel agencies or tour operators organizing the tour.
  5. Entrance Fees and Tickets
    • Attractions: Costs of entry tickets to museums, parks, monuments, and other attractions included in the tour.
  6. Miscellaneous Costs
    • Travel Insurance: Optional or included insurance for the duration of the trip.
    • Tips and Gratuities: Suggested or included tips for guides, drivers, and hotel staff.
    • Taxes and Fees: Applicable taxes and additional fees.

Factors Influencing Tour Package Pricing

  1. Seasonality
    • High Season: Prices are higher during peak travel times (e.g., summer, holidays).
    • Low Season: Prices are lower during off-peak times.
  2. Destination
    • Popularity: Highly popular destinations often have higher prices.
    • Cost of Living: Regions with a higher cost of living will reflect in the tour prices.
  3. Duration of the Tour
    • Longer tours typically cost more due to the extended use of services.
  4. Level of Luxury
    • Standard Tours: Basic accommodation and services.
    • Luxury Tours: High-end hotels, gourmet meals, and exclusive experiences.
  5. Group Size
    • Small Groups: Higher per-person costs due to fewer people sharing the fixed costs.
    • Large Groups: Lower per-person costs due to economies of scale.
  6. Inclusions and Extras
    • More inclusions (meals, activities, etc.) typically mean higher prices.
    • Optional extras and add-ons can increase the total cost.

Pricing Strategies

  1. All-Inclusive Pricing
    • Everything is included in one upfront price, covering all major expenses.
  2. Tiered Pricing
    • Different packages at varying price points (e.g., budget, mid-range, luxury).
  3. Dynamic Pricing
    • Prices change based on demand, availability, and booking time (similar to airline pricing).
  4. Early Bird Discounts
    • Reduced prices for travelers who book well in advance.
  5. Last-Minute Deals
    • Discounts offered closer to the departure date to fill remaining spots.

Example of Tour Package Pricing

7-Day European Highlights Tour

  • Base Price: $1,500 per person
  • Inclusions:
    • Round-trip airfare from a major city
    • 6 nights in 3-star hotels with breakfast
    • Guided tours in each city (Rome, Paris, Amsterdam)
    • Entrance fees to major attractions
    • Local transportation (buses, trains)
    • Airport transfers
  • Optional Add-Ons:
    • Single room supplement: $300
    • Full meal plan: $200
    • Travel insurance: $50
    • Additional guided excursions: $100 each


Tour package pricing encompasses all the costs involved in organizing and delivering a comprehensive travel experience. It reflects the cost of transportation, accommodation, meals, guided tours, and additional services. The final price is influenced by factors such as seasonality, destination, duration, level of luxury, group size, and inclusions. Tour operators use various pricing strategies to appeal to different segments of travelers, ensuring a range of options from budget to luxury experiences.


Starting local tour packages with less than $100 is entirely feasible with careful planning and strategic marketing. Focus on what makes your tours unique, and use budget-friendly strategies to keep costs low. By doing so, you can create memorable experiences for your customers and grow your business successfully.



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